Working with someone to create your Core Objectives requires more than just showing up, it requires intention.
Practice 1: Know Your Purpose (Even if It’s Fuzzy)
Problem: Many founders can’t articulate their deeper purpose.
Analysis: That’s okay, what matters is curiosity and openness.
Action: Come prepared to reflect. What drives you? What impact do you want to leave? How could you express your vision as Core Objectives?
Practice 2: Get Honest About Challenges
Problem: Visioning without context leads to fantasy.
Analysis: Strategic Core Objectives must consider market forces, constraints, and team culture.
Action: Share your real-world friction points. They often contain the seeds of your strategy.
Practice 3: Invite Alignment From Day One
Problem: Strategy that lives in one person’s head dies there.
Analysis: Your Core Objectives should align leadership, culture, and resources.
Action: Involve key stakeholders early. This will help you guide a Core Objectives conversation.
