The Curse of Content Without a LinkedIn Strategic Plan
Problem: Professionals post regularly but get no traction.
Analysis: They’re posting what they think their audience wants, not what their ideal buyers actually need.
Fix: Start with your Perfect Prospect Personas. Know their pain points, decision triggers, and what language they use. A solid LinkedIn Strategic Plan beats frequency.
Chasing Virality Instead of Value
Problem: Obsessing over likes, trends, or viral posts.
Analysis: Viral reach rarely converts without a strategic ecosystem.
Fix: Focus on intentional influence. Posts should educate, engage, or elevate, not just entertain.
Inconsistent Presence = Lost Trust
Problem: Posting in bursts, then disappearing.
Analysis: This erodes trust and breaks the algorithm’s rhythm.
Fix: Build a repeatable rhythm (even 1–2x/week) and repurpose content as part of a LinkedIn Strategic Plan.
